
- Sales and marketing - HBR - Harvard Business Review- Oct 24, 2025 · Find new ideas and classic advice for global leaders from the world's best business and management experts. 
- A Great Sales Pitch Hinges on the Right Story- May 21, 2024 · When you’re working in sales, you need to master the art of persuasion and that involves being able to tell a compelling story that explains why your product or service will … 
- Companies Are Using AI to Make Faster Decisions in Sales and …- Jun 6, 2025 · In today’s dynamic business environment, decision-making in sales and marketing is shifting from reflective to reflexive, leveraging real-time data and AI to enable immediate, … 
- A New Way to Compensate Sales Teams - Harvard Business Review- Mar 15, 2024 · Managing sales teams has never been easy. It involves dealing with independent personalities, frequent turnover, training challenges, and disappointing pipelines. New layers … 
- How Successful Sales Teams Are Embracing Agentic AI- Sep 15, 2025 · Agentic AI is revolutionizing sales by enabling autonomous personal agents to work alongside human sales reps, identifying, nurturing, and closing deals across channels. … 
- How CEOs Make or Break Sales - Harvard Business Review- Mar 5, 2025 · A conversation with INSEAD professor Christoph Senn on what to do if your CEO is either overly involved—or not involved enough—in deals. 
- 5 Gen AI Myths Holding Sales and Marketing Teams Back- Feb 21, 2025 · New and disruptive technologies often generate both excitement and anxiety, and generative artificial intelligence (gen AI) is no exception. In marketing and sales, the buzz … 
- What Salespeople Need from Leaders—at Each Stage of Their …- Apr 24, 2025 · Leading a high-performing sales team requires a personalized talent management approach. Salespeople’s needs evolve throughout their careers, and while sales managers … 
- Avoid These 3 Pitfalls When Giving a Sales Presentation- Jul 23, 2024 · A study examined the habits of almost 5,000 sales professionals whose livelihoods depend on their ability to build and deliver persuasive presentations. The findings revealed 12 … 
- How Sales Teams Can Use Gen AI to Discover What Clients Need- Feb 13, 2025 · In the face of decreasing access to buyers, sales organizations often increase the volume of their sales outreach, hoping that more times at bat will result in more hits. While this …